#HBNEWS – Digital Updates #1

December 23rd, 2016|#HBNewsletter|

Combining the digital and print worlds, guest lectures at the Glion Institute of Higher Education in London, new articles for hoteliers and restaurateurs on the blog, and launching a collection of luxury hotels for the new generation of travellers... We are thankful to our clients and partners for keeping us busy! Check out the HB newsletter to [...]

#HBSTRATEGY – 3 Tips to Create Content That Will Make Your Hotel Stand Out on Instagram !

December 11th, 2016|#HBSTRATEGY, Content, Hotels, Marketing, Social Media|

From a hotel’s perspective, what best way than to showcase the beauty and uniqueness of your property than being the one making your fans dream, crave, travel with beautiful content and stories on Instagram?  It seems however that hotels, big and small, all over the world, are facing the same challenge : how to engage fans on [...]

#HBCONFERENCE – GLION GUEST LECTURE #2 : HB ON THE OTHER SIDE OF THE ROOM

December 5th, 2016|#HBEvents|

For the second time this year, I was invited to give a guest lecture at the Glion Institute of Higher Education, college I graduated from in 2013. The first time I went back to give a lecture in one of the Marketing course was this Summer on the Bulle campus in Switzerland and the second [...]