The Emotionist(e) Suite

strategy

Social Media 

    Social Media Strategy

  • Objectives, KPIs
  • Analysis of competitors’ landscape
  • Strategy recommendation per platform
  • Social Media Content Planning

  • Creation of a unique editorial line & content strategy per platform
  • Creation of an editorial calendar per platform
  • Creative suppliers’ & influencers’ briefing – video, photography, graphic design, content…
  • Social Media Management

  • Social media activation
  • Community management & ongoing optimisation
  • Analytics’ reporting

Influencers

Storytelling & Brand Content 

  • Strategic content recommendation for online platforms (social media, blogs, website, newsletters, mobile apps, webzine…)
  • Copywriting – French and English
  • Creation of online video scenarios
  • Art direction
  • Photography
  • Event content strategy : program, topics, speakers

interior-design

Digital Innovation & Trend Listening (FR – UK – CH)

  • Monthly reports & weekly inspiration emails : digital trends directly in your inbox to feed your online contents & inspire your teams (6 months min.)
  • 1/2 day digital innovation session : review & analysis of digital innovation & trends with your top management & senior teams
  • Innovation brainstorm session : new product/service launch, market research, rebranding…
  • Available in French or English

online-reputation

 Trainings & Workshops

  • Digital trends/innovation : review and analysis of international digital trends
  • Strategy/social media : 360 digital marketing planning
  • Storytelling/social media : how to create authentic, unique content ?
  • Disconnection/innovation : what is digital mindfulness & why it matters for your team & your clients ?
  • Jobs/digital transformation : how are jobs evolving in the hospitality industry & how can your  business adapt ?
  • Clients/digital transformation : how are your customers’ need & behaviours evolving ?
  • Reputation management : how to manage a crisis online ?

digital-marketing

Social Media Coaching Package* 

    Already have a marketing/digital team in place – junior or in need of refreshment – OR just launched your start-up ?
    We accompany your digital marketing & social media team to create & implement authentic, human, branded, integrated strategies to help your business stand out but also help create tailored processes to ensure it shows results !

    1 full day – diagnosis, strategy & action plan :

  • Audit of the chosen platform(s) & objectives/KPIs identification
  • Action plan recommendation
  • Content strategy brainstorming per platform
  • Editorial calendar (themes, hashtags, frequency, tone of voice) per platform
  • Organisational & management check-list
  • Weekly & monthly follow-ups :

  • 1h weekly skype/face-to-face follow-up
  • Ongoing communication by emails
  • 1/2 day monthly wrap-up – review of strategy, analytics, optimisation, recommendations
  • *More information upon request – 3 months min.contract

Les Ateliers du Digital

    The digital transformation is not limited to the adoption of new digital tools and technology. It is about the people behind the tools ! To help your management teams understand this cultural and organisational shift, we provide a set of tailored in-house Ateliers :

  • A format tailored to your needs : conference, workshop, panel discussion, case study
  • In groups or individually
  • A network of international experts
  • 1/2 day

Contact us for more information: hh@hannahberaud.com

Network of Experts

  • Copywriter (FR, EN, DE, GR, IT)
  • Photographer
  • Videographer
  • PR specialist
  • Graphic designer
  • Art director
  • Digital media trainer
  • Strategist
  • AI expert
  • Journalist
  • Influencers